WellnessMats

Client requested custom mat designs that showcased a variety of appearances for an upscale anti fatigue mat. As new design were created, client asked to broaden the brand with sub-brands creating new categories, logos, and content with different applications.

Category
Graphics including: Logo Identity, Packaging, Print, Photography, Flyers, Retailer Packages

Video, E-Mail Marketing, Advertising, Trade Show Booth, POP Material, Promotional Items, Product Design

For The Home

A handout brochure featuring the different categories, booklet was created to further develop the brand and It's products by creating new divisions, logos, patterns, and material for different applications and creating media kits to pitch the product to retailers and then to consumers.

Comfort by Fabio

Worked with Top Chef winner, Fabio Viviani, to design a cutom anti-fatigue chef’s mat. Targeted stay at home mothers and men who enjoy cooking and entertaining in the kitchen.

Counter Top Displays

The table top display was designed go into tje media kits pitched to potential customers. They were also distributed to alld existing retailers as a an opportunity for a sales pitch. The WellnessMat would be placed at the register or checkout for consumers to stand on and feel the comfort along with with the color swatches and more information regarding the benefits and different applications for a WellnessMat.

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Consumer Gift

The goal here was to create a unique and special way to offer a consumer a gift certificate by placing It in a WellnessMat folder with a beautiful letter, information about the anti fatigue mat and the gift certificate.